Sarafan

Marketing agency for Russian speaking business owners in the US

Advertising that gets you recommended

We bring customers to small businesses in the US through Instagram, Facebook and Google ads. We speak Russian and work by American rules.

Ad accounts stay in your name: access and data remain yours

Why you get fewer customers than you want

  1. 01

    Ads run, leads do not come

    The ad leads to a page where it is unclear what to do next. People leave in ten seconds and the budget still gets spent.

  2. 02

    Leads arrive and get lost

    They write in the evening, you reply in the morning. By then they booked with whoever answered first.

  3. 03

    The freelancer disappeared

    Set things up, sent a screenshot and stopped replying. Nobody can say where the money went.

  4. 04

    No clear numbers

    Nobody can say what a lead costs, which ad brought the customer, or whether the ads pay for themselves.

Count the leads you are losing

How a lead becomes a customer

Not a slide from a deck: this is what we set up for every client.

  1. 1

    The ad

    Shown to people near you who are looking for your service.

  2. 2

    The page

    Short and clear: what you do, what it costs, where to tap.

  3. 3

    The lead

    A two step form, WhatsApp, a call or a text: whatever is easier for them.

  4. 4

    First minutes

    The lead lands in your CRM and messenger right away, so you answer while they are still deciding.

  5. 5

    The booking

    Reminders, follow ups and a review request. A happy customer brings the next one.

What we do

We take the whole path: from the ad to the booking in your calendar.

Meta ads

Instagram and Facebook: a steady flow of leads.

Google ads

Search, Maps and Local Services: people already looking for you.

Landing pages

A page that turns a click into a lead.

Lead handling

CRM, phone and reminders: no lead gets lost.

Reviews and reputation

Google Business Profile: people find you and trust you.

Creative and content

Ads people notice instead of scrolling past.

More about services

What clients of our specialists say

Regular folks, not rock stars, but they set up ads solidly. We run promos on beard trims. A lead costs 8 euros, which works for us. Thanks to our manager Anna for staying in touch even on weekends.
Diego A., owner of a barbershop chain, Spain · 2018
We were selling through webinars. The ads ran steadily, and the cost per lead stayed within our target (up to 3 euros). But their copywriter wrote such nonsense in the promo posts that we had to redo everything ourselves. If you hire them, check the texts yourself. They run ads well.
Pawel W., marketing director at an online course business, Poland · 2022
They set up Google Local Services really well. A lead costs 12 pounds. Sometimes lead tracking breaks in their reports, and we have to ask the manager to reconcile the data by hand. Otherwise, they work like clockwork.
Emma W., operations director at a cleaning service, London, UK · 2019

Industries we work with

Each one has its own ads, its own lead price and its own objections.

Straight talk about working with us

  • You pay the ad budget to the platforms directly. It does not go through us and we do not earn on it.
  • Ad accounts and domains stay in your name. If we part ways, everything remains yours.
  • You get a report every week: how many leads, at what cost, and what we change next.
  • We do not promise results in a day. First leads usually come in week one, a stable cost per lead by month two.

Guarantee and refund terms for the setup fee are described separately. Guarantee

Common questions

What does it cost

A one time setup fee and a monthly fee. Exact numbers are on the pricing page: open, with no "we will quote individually".

How big should the ad budget be

It depends on the industry and the city. On the free call we show a range and how many leads it buys.

Our English is weak. Is that a problem

No. We speak Russian with you, and we build ads and pages in the language your customers search in.

We had a bad experience with ads before

Common story. On the call we show what exactly failed: the ad, the page or the way leads were handled.

Who owns the ad accounts

You do. We work inside your accounts, and access and history stay with you.

All questions and answers

Free 30 day client acquisition plan

Leave your industry, city and contact. In a 20 minute call we show how many leads you can get and at what price, what budget it takes and where to start. The plan comes as a PDF.

Отвечаем в течение 15 минут в рабочее время

We send the plan in a message first. A call only if you want one.

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